Reimagining the enterprise

With its high capital costs, entrenched regulation and powerful stakeholder interests, the transportation sector is an unlikely source of global innovation. However, over recent years, a digital innovation epicenter it has been. Startups in the US, China, India and Europe have redefined personal transportation. And companies around the world are similarly disrupting long-haul freight and logistics. Beyond road transportation, the Internet of Things (IoT) and GPS technologies are permeating even more deeply. Promoting accelerated digitization and formation of sophisticated transportation ecosystems, digital technologies are impacting the transportation sector like never before. We call this process Digital Reinvention.

Featured findings

51% of surveyed transportation executives say traditional value chains are being replaced with new value models
49% of surveyed transportation executives report that boundaries between their industry and others are blurring
55% of surveyed transportation executives say competition from new and unexpected sources is impacting their businesses

About the authors

Keith Dierkx

Keith Dierkx
IBM Global Industry Leader for Freight, Logistics and Rail
IBM Global Markets

Anthony Marshall

Anthony Marshall
Research Director
IBM Institute for Business Value

Steve Peterson

Steve Peterson
Global Travel and Transportation Lead
IBM Institute for Business Value

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