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Grupo Financiero Banorte
A foundation of analytics and personalized engagement build a customer-centric business model.
Toronto Raptors
Cognitive and analytics technology transforms the Raptors’ talent evaluation processes.
Unilever Europe
Radical transformation lets Unilever Europe focus on growth and winning in the marketplace.
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Institute for Business Value
The IBM Institute for Business Value leverages IBM global industry and functional experts to discover emerging trends, business innovations and success patterns.
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Insights on Business Blog
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Recent news
Redefining Boundaries: Insights from the Global C-suite Study
Read how the top 6% of CMOs “outthink commotion” to create more meaningful customer experiences.
IDC case study: Honda is using IBM Watson to drive real changes in quality assurance
See how Honda is using IBM Watson to mitigate parts issues and understand customers better through unstructured information.
Salesforce and IBM enable a new level of intelligent customer engagement
IBM and Salesforce will deliver joint solutions designed to leverage artificial intelligence and enable companies to make smarter decisions, faster than ever before.
Digital Transformation with IBM and SAP
Modernize customer experience and drive value from cognitive apps as you accelerate into the digital economy.
IBM’s thought leadership ranked #1
IBM retains its position at the top of Source Global Research’s bi-annual White Space Thought Leadership Rankings report, among 23 global consulting firms, by consistently publishing high quality content.
IBM announces intent to acquire Bluewolf
IBM extends analytics, experience design and industry consulting leadership with leading Salesforce consulting practice.
WSJ: Turner Enlists IBM’s Watson for Ad Sales Efforts
Watson to crunch huge data sets on behalf of marketers looking to buy ads on TBS, TNT, CNN.
IBM Interactive Experience Welcomes Resource Ammirati
IBM enhances global design and digital capabilities to create transformative brand experiences for clients.
IBM a Leader in the IDC Marketscape
IBM a Leader in the IDC MarketScape: Worldwide Business Analytics Consulting and Systems Integration Services 2016 Vendor Assessment