CASE STUDY: Wimbledon
Wimbledon uses real-time analytics to help share the moments that matter with tennis fans around the world
To keep tennis fans engaged with its coverage of The Championships, the AELTC wanted to use real-time match data to attract fans’ attention and encourage them to visit its digital platforms.
- 71 million visits to wimbledon.com
CASE STUDY: AMC Networks
AMC Networks captures new viewers, predicts ratings, and adds value for advertisers in a multichannel world
AMC Networks is using IBM analytical tools to uncover new insights into audience preferences and viewing patterns, helping to make smarter scheduling and data driven marketing decisions.
CASE STUDY: Big Fish Games
Big Fish Games uses IBM Analytics to increase customer engagement and loyalty and attract new users
With deep insight into customer behavior, Big Fish Games can now continually fine-tune existing games and the development of new releases to give audiences more of what they want.
CASE STUDY: Wimbledon
Wimbledon uses real-time analytics to help share the moments that matter with tennis fans around the world
To keep tennis fans engaged with its coverage of The Championships, the AELTC wanted to use real-time match data to attract fans’ attention and encourage them to visit its digital platforms.
- 71 million visits to wimbledon.com
CASE STUDY: AMC Networks
AMC Networks captures new viewers, predicts ratings, and adds value for advertisers in a multichannel world
AMC Networks is using IBM analytical tools to uncover new insights into audience preferences and viewing patterns, helping to make smarter scheduling and data driven marketing decisions.
CASE STUDY: Big Fish Games
Big Fish Games uses IBM Analytics to increase customer engagement and loyalty and attract new users
With deep insight into customer behavior, Big Fish Games can now continually fine-tune existing games and the development of new releases to give audiences more of what they want.
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