Across the marketplace, agendas for 2007 are taking shape. At the top is business model innovation, which is driving strategic alliances, structural changes and componentization to create and deliver new and differentiating value. And the major player is the CIO.
CEOs are turning to their CIOs to become business partners, helping to implement their business strategy and drive innovation efforts. No one is better equipped to assume the role of chief innovation officer, interpreting the potential of technology to transform the business and enable a company to achieve its innovation objectives.
Business model innovation—the new route to competitive advantage CIOs have long been counted on to support and enable corporate innovation efforts, and the 2006 IBM Global CEO Study indicates that CEOs will continue to rely on their IT leadership to drive innovation initiatives. In addition to case studies of business model innovation in action, this paper highlights valuable innovation insights, including:
What you can do to enable business model innovation.
Which IT concerns could hinder your ability to innovate.
How componentization can fuel the innovation engine.