The software edge

How effective software development and delivery drives competitive advantage

In this new study from the IBM Institute for Business Value (IBV), more than 400 business executives identified five top trends that will impact the competitiveness of their enterprises in the next five years:

The majority of these business leaders indicated that software development and delivery capability is critical to being able to exploit these technology trends for competitive advantage. But remarkably, only 25 percent felt that their teams leveraged it effectively today. This "execution gap" — the difference between the need to deliver software effectively and the ability to do so — is causing missed business opportunities for the vast majority of companies surveyed.

Almost 70 percent of those companies currently leveraging software development and delivery for competitive advantage outperform their peers on profitability.

Furthermore, organizations with advanced software development capabilities deliver more consistent results to the business, and are more likely to:

Register to download this new study and understand the correlation between advanced software development capabilities and business outcomes. Discover the mature development practices that advanced companies are applying, such as agile and continuous delivery, service oriented architecture, portfolio management and software econometrics.

Learn what your organization can do to help position for competitive advantage.

Register to download the executive report

About the authors

  • Mark Albrecht

    Mark Albrecht

    Senior Managing Consultant, IBM Global Business Services

  • Linda Ban

    Linda Ban

    Associate Partner, IBM Institute for Business Value

  • Eric Lesser

    Eric Lesser

    Research Director, IBM Institute for Business Value


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