Digital operations transform the physical

How real-time insights can revolutionize value chains

Digital operations requires real-time optimization across the end-to-end value chain so organizations can instantly respond to their “always on” customers and business partners. Turning supply chain data into information in real time is a critical component in making business decisions and managing core objectives. Today, senior operations executives, no matter what their titles (CSCO, COO, Senior Vice President of Operations and the like) can be responsible for managing three major types of operations: manufacturing and overall supply chain; service delivery, including field service and customer service; and related functions that may include sales and information technology.

With today’s new technologies, the senior operations executive must also determine the digital operations strategy that encompasses instrumented value chains – integrated with the IoT, cloud applications, advanced analytics and real-time insights – all of which require a different set of skills than in the past.

The window for competitive differentiation in all industries continues to shrink. In the current marketplace, executive leaders must race to convert data-driven insights into meaningful results. So, how are today’s leaders of the pack integrating end–to-end processes and creating fluid value chains?

Related IBM executive reports

Orchestrating a customer-activated supply chain (611KB)
CSCO insights from the Global C-suite Study, May 2014

New Rules for a New Decade
CSCO insights from the Global C-suite Study, October 2010


Download the IBM Institute for Business Value Executive Report

About the authors


  • IBM

    Download the IBV App

    Access our latest thought leadership, including C-suite studies and industry insights. Maintain a library, receive regular updates. Explore enhanced content.


  • IdeaWatch Newsletter

    IdeaWatch Newsletter

    Sign up to receive monthly e-mail updates on recent papers from the IBM Institute for Business Value.


  • IOT

    Digital operations for today’s digital world

    Digital operations unleash entirely new IoT-enabled business models fueled by mobility, cloud and analytical insight harvested from a global network of instrumented, interconnected and intelligent people and things.