Accelerate your transformation into a Social Business with a roadmap for people, organizational, and technological change.
Social media is transforming the way we do business
A transformation is taking place in how people interact and how relationships form and develop and this is changing the way we socialize, the way we work and the way we engage with our customers. The new normal is that customers are leading the conversations that define your brand, competitors are crowd-sourcing ideas to bring new offerings to market and employees are using social media in all facets of their lives.
The opportunity of social media
This shift presents an opportunity for organizations to improve everything from reinventing customer relationships to how work gets done. A social business embraces networks of people to create business value and activates networks of people that apply relevant content and expertise to improve and accelerate core and ad hoc processes, delivering unprecedented return for the time invested.
Start your social business transformation with IBM today
IBM has designed the Social Business Enterprise Strategy Accelerator (PDF, 444KB) offering to help you start your journey to becoming a social business. This short term strategy consulting engagement helps your organization to:
- Understand your current adoption of social media for both internal and external purposes
- Articulate how social media accelerates and challenges your business strategy
- Envision desired business outcomes, new organizational and individual usage patterns and behaviors
- Build a roadmap for people, organizational and technological change
Forward thinking companies are transforming into social businesses to create value. Let our Social Business Enterprise Strategy Accelerator help you unlock the new opportunities of social media.
Social Business Enterprise Strategy Accelerator (448KB)
IBM delivers innovative solutions
IBM Global Business Services offers one of the largest Strategy & Transformation organizations in the world with professionals dedicated to solving our clients’ most challenging organization and human capital issues. We help clients develop, align and implement their vision and business strategies to drive growth and innovation.
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Meet the Forward Thinker
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Kevin Custis
Global Leader, Social Business
IBM Global Business Services
Social Business Enterprise Strategy Accelerator (444KB)
The Social Business
Advent of a New Age
Learn more (2MB)
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