Business Analytics & Strategy

Manage innovation, drive innovation and harness analytics
from strategy to execution

To succeed in today's environment, businesses need to lead through increased complexity and volatility, drive operational excellence and enable collaboration across enterprise functions, develop higher quality leadership and talent, manage amidst constant change and unlock new possibilities grounded in data.

The IBM Business Analytics & Strategy practice integrates management consulting expertise with the science of analytics to enable leading organizations to succeed.

Business Strategy and Customer Experience

Innovation that increases competitiveness and differentiation, sparks customer centricity and drives growth.

Digital Operations

Drive integrated operations and decision making to enable strategic change and achieve competitive advantage.

Talent & change

Manage transformation through organizational change and improved workforce management using analytics.

Finance, Risk and Fraud

Improve forecasting and reporting, develop predictive capabilities, reduce enterprise risk, and optimize your finance organization.

Big Data & Analytics Consulting

Harnessing technology to drive business innovation and create sustainable growth while optimizing the IT organization.

Welcome to the Customer-activated enterprise

Bridget van Kralingen, Senior Vice President, IBM Global Business Services shares highlights of the C-suite Study.

View the video


The IBM C-suite Study is a result of analyzing our conversations with 4,183 leaders in 70 countries. We spoke with a cross-section of C-suite executives in more than 20 industries. This Study offers insight into how these leaders view the world, their priorities and how they are preparing for the future.

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IBM Global Business Services Online

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    IBM Social Media Analytics and Customer Insights

    Extract intelligence from social media data so you can grow your business, inform decision making, and improve the customer experience.

Convert analytic insights into meaningful enterprise results

C-suite Study videos: Hear from executives


Adapting the business to evolving customer demands

Rodrigo Galindo, CEO of Kroton Educacional, a Brazilian education company, discusses what makes a good CEO today and in the future, how to work successfully with other board members, and how to continuously drive innovation and deliver technology to meet customer demands.

View this video (00:03:17)

Infographic: Early Discoveries