IBM brings business insight, advanced research and powerful technologies to the media and entertainment industry. Our portfolio of technology solutions and services can help you drive operational transformation and create new customer value.
Recent reports and whitepapers
Explore media and entertainment industry trends and issues:
- Smarter media and entertainment: Reshaping the operating model and the customer value proposition in the era of big data (637KB)
- Beyond digital: How M&E providers can deliver more relevant, valuable experiences
- The long-promised age of interactive TV finally dawns (1.51MB)
- IBM CMO study – Media and Entertainment edition: Findings from interviews with 1,700 CMOs (1.68MB)
- From information to audiences: The emerging marketing data use cases
- All reports from the IBM Institute for Business Value
Featured videos
See how we’re making the media and entertainment industry smarter:
What Twitter says about Oscar sentiment
(00:03:31)
Nielsen satisfies clients' insatiable appetite for data
(00:01:54)
Thought Equity Motion saves cost using IBM LTO 5 and IBM Long-Term File System
(00:03:49)
Media and Entertainment solution areas
Case studies
Australian Open 2012
IBM partners with Tennis Australia to provide a robust and flexible infrastructure via a private cloud plus rich interactive capabilities for an enhanced fan and media experience.
Related information
IBM Media and Entertainment news & press releases
Smarter systems that are instrumented, interconnected and intelligent
Business Agility
Driving business agility in media and entertainment
Smart Cloud
Cloud computing for the media and entertainment industry
(3.93MB)
Contact IBM
Events and webcasts
