Smarter Games for Health

Challenges in Healthcare

The Healthcare Industry struggles with achieving the delicate balance of:

• Lower healthcare costs and affordable healthcare
• Better health outcomes and healthier population
• Better patient experiences and patient engagement

Serious Games in Healthcare

Serious Games solutions alter the paradigm, so what were once considered tradeoffs now can occur as simultaneous efforts, mutually reinforcing one another.

Preventative Care and Behavior Modification

Serious Games have been proven in preventive healthcare. Increasing compliance even a little changes costs and outcomes a lot. Applied to chronic diseases, patients become more engaged and make better moment-to-moment decisions about diet and exercise. Diabetics suffer fewer side effects, and fewer at-risk patients become chronically ill.

Education and Training

With Serious Games, patients and healthcare workers learn at their own pace, any time, anywhere, and with significantly higher retention rates. Overhead costs and capacity constraints are minimized. Patients and healthcare workers make better decisions.

Innovative Analytics

Healthcare stakeholders in complex, integrated chains are able to compile and analyze information, and accelerate innovation as never before.

SmartPlay in Healthcare

After defeating the reigning Jeopardy champions, IBM’s Watson—the artificial intelligence supercomputer—took up diagnostics. Watson’s incredible data processing and analytic powers are now hard at work on complex medical issues such as cancer.

Combine that medical knowledge and analytical muscle with the psychological incentives that engage gamers, and imagine the possibilities of games for preventive care, diagnosis and treatment.