The telecom market is becoming increasingly saturated, driving customer acquisition costs sky-high while lowering switching costs. The entry of new players in global telecom markets is resulting in ever-increasing customer acquisition and retention costs.
To remain competitive, you need customer contact services that utilize analytics to analyze customer data across disparate sources and provide actionable insight. IBM Global Process Services leverages advanced analytics to help you better understand customer behavior and launch targeted marketing campaigns for improved customer acquisition and retention and enhanced profitability.
IBM delivers business process outsourcing services for Customer Relationship Management (CRM) and Procurement & Supply Chain Management for many of the world’s largest telecommunications companies.
See how Telstra, one of Australia’s premier telecommunications companies, is benefiting from their procurement outsourcing partnership with IBM: Telstra case study
Next Generation BPO for Communications Service Providers
IBM Global Process Services uses analytics, software and process expertise to help telecom providers around the world drive bottom-line savings and top-line growth.