The emergence of social, mobile, big data & analytics and cloud is fundamentally changing how we live, work and interact. These digital forces reset customers’ expectations, requiring enterprises to rethink the end-to-end customer experience, and are fueling an explosion of data—a new economic asset that has become the basis of significant opportunity. As a result...
Leaders are redefining agendas and reprioritizing investments to accelerate growth:
This transformation requires the activation of a digital front office that is enabled by a globally integrated enterprise:
Develop a customer-driven strategy
Leverage digital, mobile and social insights to spot growth opportunities and new paths to value
Cultivate customer insights
Create tools and techniques to dynamically understand needs and apply personalization
Build systems of engagement
Orchestrate continuous customer interactions to optimize engagements and build advocacy
Deliver compelling customer experiences that create new pathways for revenue growth
Optimize operations globally
Reinvent processes and integrate functions, removing complexity and uncovering new efficiencies
Activate information and analytics
Improve business performance across all functions with data-driven
Accelerate organizational agility
Infuse speed, flexibility and collaborative behavior into the organization to capitalize on market opportunities
Combine global efficiencies with responsiveness to changing market needs
Learn about how "How life is becoming more digital than ever, leaders are using technology to better know their customers and are delivering a competitive advantage with Digital Front Office."
Check out the "Digital Front Office" infographic.