Big Data & Analytics Consulting

Leverage technology to drive business innovation
and create sustainable growth while optimizing the IT organization.

Reinventing the Customer Experience by Tapping into Big Data


  • Reinventing the Customer Experience by Tapping into Big Data

    “Over the next 10 years, Banorte–Ixe will partner with IBM to create the best experience our clients will have witnessed over the past century.”

    — Alejandro Valenzuela, CEO, Grupo Financiero Banorte

  • HEINEKEN gets to market ahead of the competition

    HEINEKEN gets to market ahead of the competition
    Collaborating with IBM to accelerate new product introduction through an optimised process.

  • How Big Data Helps Stores Like Macy's And Kohl's Track You Like Never Before

    How Big Data Helps Stores Like Macy's And Kohl's Track You Like Never Before
    Big data offers a means to understand shoppers via myriad digital touch points – from their online purchases to their presence on social networks.


New Chief Data Officer thought leadership from IBM’s Institute for Business Value in collaboration with leading CDOs.

IBM helps Honda R&D gather and analyze near-real-time battery data from FIT EV on the road in Japan and the United States.

City of Toulouse, France, uses IBM social media analytics to gain insights into citizens’ needs from social media posts, helping the city identify and prioritize citizens’ most pressing issues

Big Data & Analytics Consulting Services

Many companies today face significant challenges in taking out cost and unlocking business value from their application portfolios and growing volume of data. Our services can help you define the best ways to drive rapid cost savings, monetization and innovation with data and enable you to be future ready.

IBM Technology Strategy and Data Consulting services help drive excellence in IT operations, enable new technology projects, and seamlessly integrate data to inform business decisions and actions.

Technology Strategy & Governance

Technology Enablement and Governance helps CIO and CTO’s deliver higher value from new technology investments, transform & optimize current data, assets & processes, and be more responsive to business & market demands.

Information Management and Big Data

The Information Management and Big Data Service Area delivers the services/solutions that enable clients to maximize the value of their information assets. This is accomplished by leveraging new sources of internal and external information while also simplifying and aligning their data (structured and unstructured) and analytics environment to address their most important business opportunities.

Data & Analytics Modernization- AMS

Gain competitive advantage and streamline business processes with effective content management.

The new hero of big data and analytics: The Chief Data Officer

Gartner research estimates that by 2015, 25 percent of large global organizations will have appointed chief data officers.

Innovation and growth. Those are the first two responses given when IBM speaks to executives about their priorities in dealing with data. Organizations are facing challenges in managing the scope and large-scale transformations that they need to deal with rapid data expansion. This new reality raises the question: Don‘t data assets, like any other corporate asset, need an executive owner?

The emerging role of the Chief Data Officer: Business leader responsible for accelerating innovation and transformation driven by data

CDO Infograph

Contact us



Join us for IBM Insight 2015

The Premier Data and Analytics Conference

Insight 2015. The Premier Data and Analytics Conference

October 25 – 29
Mandalay Bay, Las Vegas NV


Sprint improves and optimizes every day telecom use cases with Big Data

DBS Bank and IBM: Shaping the Future of Banking

Featured Thought Leadership  

The new hero of big data and analytics: The Chief Data Officer
The Chief Data Officer position is a crucial element in helping organizations realize and manage the full value of their information assets.

Analytics: A blueprint for value - Converting big data and analytic insights into results
We identified nine levers that together enable organizations to create value from an ever-growing volume of data.

CThe Customer-activated Enterprise
Building upon more than a decade of research that has helped to produce the IBM C-suite Studies series, the new Global C-suite Study embodies one of the largest collections of C-level executive insights. Following face-to-face conversations with 4,183 C-suite executives, the study reveals how they view the world.

The Essential CIO
How are CIOs helping their organizations adapt to the accelerating change and complexity that mark today's competitive and economic landscape? To find out, we spoke with 3,018 CIOs in 71 countries to uncover key insights for this particular industry.

Capitalizing on the Smarter Consumer
IBM today launched a new IBV study of more than 30,000 global consumers that underscores the need for retailers to use Big Data, analytics and cloud computing to meet consumer demand for personalization.

Meet our experts

Getting started with Tech and Data


Crossing the Data Chasm - Emergence of the Chief Data Officer

Crossing the data chasm: Emergence of the chief data and analytics officer

Emerging role of the Chief Data Officer

Chief data scientist for Verizon Wireless discusses innovation using big data and analytics

Samsung Mobile's chief data officer talks about why data and analytics are both important in his role