Case study: Waypoint Homes

Attracting higher quality candidates to support the business

During its rapid growth, Waypoint Homes selected IBM for both RPO and Employment Branding solutions, reducing cost of hire by 20 percent and decreasing time-to-fill for open jobs by 35 percent. By recruiting for culture match, turnover rates also dropped 22 percent after several months.

Case study: Whirlpool

Optimizing the recruitment process with a strategic partner

With its business goals at the forefront, Whirlpool transformed its recruitment strategy by partnering with IBM Kenexa Recruitment Services, achieving a 94 percent hiring manager satisfaction rate, significantly reducing time-to-fill and decreasing agency usage to less than one percent.


Our approach to talent acquisition places your desired business outcomes at the forefront of your recruitment solution. Based on IBM's Design Thinking methodology, we can help you rethink how you approach your recruitment efforts and better achieve your business goals. It's an outcomes-based approach to recruitment that no one else can deliver.

How it works

RPO by Design leverages the expertise of IBM Kenexa Recruitment Services in recruiting, behavioral science and technology to design a recruitment solution based on your business outcomes. Our approach to recruitment is pure design thinking — begin with the outcomes your business needs, then design a solution to get you there. Your strengths, goals and culture, combined with our expertise, technology and innovation. We respond to where you are today and help you anticipate where you’re going tomorrow.

By optimizing each stage of the recruitment process, we are able to deliver better outcomes compartmentally and incrementally — optimizing outputs at every stage. Then by underpinning the entire process with analytics, we can leverage perspectives and insights to define optimal sourcing, selection and engagement strategies for each role and continually redefine talent acquisition to deliver optimal returns for your business.

Our core offerings

Our services are highly configurable and flexible to meet your needs wherever they sit in the talent acquisition lifecycle—from enterprise solutions to employment branding and talent consulting.

Enterprise Solutions

Our enterprise solutions feature end-to-end recruitment services — all the way from initial requisition to onboarding support. Whether you need help in sourcing and screening candidates during requisition intake, candidate generation and candidate screening, or want to outsource the entire process to also include interviewing, offer processing and new employee onboarding, we provide the solutions you need to optimize your recruitment process. As a top provider for complex, multi-country or regional hiring, we offer multiple languages, a global delivery footprint and the flexibility to adapt to your changing needs — making our end-to-end solutions best-in-class.

Employment Branding

Our employment branding solutions help you understand and clearly communicate your authentic organizational culture. From cultural research and analysis to career site development to some of the latest social and digital attraction tools in the marketplace today, we can improve your recruitment and retention efforts to help you create a higher performing workforce. Our offerings can be used individually or combined together to express your employment brand and attract top talent for your business.

Talent Consulting

Our talent consulting offering helps you optimize your recruitment strategy and overall talent attraction efforts. With in-house experts on everything from recruiting and onboarding strategy, ATS optimization, workforce demand planning, talent mobility, and analytics to process design, system implementation, organizational culture, or branding and social attraction, we can provide strategic consulting and insight that enhances the impact of your talent acquisition function.

Through the power of IBM Watson Recruitment, we can bring to life each of our core offerings and solve some of the biggest issues organizations face today, including workforce strategy, talent acquisition, market, competitor and engagement challenges. IBM Watson Recruitment offers four modules — Recruiter, Sourcing, Marketing and Labor Planning — to reshape how companies attract and find talent in today’s complex talent landscape.

The benefits

The world of talent acquisition is becoming more complex. It is our job to simplify it for you — and to engineer a solution that delivers outcomes to impact your organization. Our broad-based category expertise, global footprint and industry-leading approach enable us to transform the complexities of hiring into outcomes that matter for your business, including:

  • Smarter decision making: Hire better candidates and focus on the most important talent initiatives.
  • Employer of choice: Optimize the power of your employer brand.
  • Continuous innovation: Drive recruitment innovation with leading technologies.
  • Best-in-class experiences: Create and deliver exceptional end user experiences.
  • Time and cost savings: Generate cost savings and achieve process efficiencies.
  • Competitive advantage: Outperform the competition through higher quality hiring and analytics.

Additional resources


RPO by Design

Wherever you are in your talent acquisition journey, we have the insight and solutions you need to get you where you want to go.


How can design thinking impact your recruitment outcomes?

View this infoflyer to learn how RPO by Design can deliver an outcomes-based approach to recruitment for your business.


We're changing recruitment with RPO by Design

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Looking for innovative ways to improve recruiting?

We offer cutting-edge thought leadership that you can use to leverage an outcomes-based approach to recruitment.


A Leader in the Industry: Everest Group PEAK Matrix™ Report

By Mike Eby | Vice President for Recruitment Services at IBM

Meet our talent acquisition and optimization experts

Mike Eby

Mike Eby

Vice President, IBM Kenexa Recruitment Services

David Whittingham-Jones

David Whittingham-Jones

Global Sales Leader, IBM Kenexa Recruitment Services

Keith Bradley

Keith Bradley

Global Director of Client Delivery, IBM Kenexa Recruitment Services

Frank Speer

Frank Speer

Global Director of Solution Architecture, IBM Kenexa Recruitment Services

Amy Osorio

Amy Osorio

Director of Employment Branding, Social & Sourcing, IBM Kenexa Recruitment Services

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