Empowering employees through values
CEOs see greater organisational openness ahead. But as rules are refined and collaboration explodes, how will they avoid chaos, protect the business and deliver results?
Videos: CEOs discuss their employee priorities
Creating an environment where innovation is a core value: CEO National Geographic
John Fahey, CEO of National Geographic creates an environment where employee input and shared values drive the organization toward a successful Mission 2015.
View this video (00:03:45)
Additional CEO Study videos will be posted on this site in the coming weeks
Watch leading CEOs describe the importance of creating a more open and collaborative organizational culture, and how they balance control with greater openness.
Featured case study
Employees: National Aeronautics and Space Administration:
Bausch + Lomb
Explore the data
CEOs' new strategy in the unending war for talent
Balance control with openness (00:01:09)
Top employee success factors (00:01:22)
Listen to audio insights (00:01:08)
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Additional IBM insights
Collective intelligence: Capitalising on the crowd (US)
Access the untapped knowledge of your networks
Enabling growth through Global Enablement Teams (US)
Instill cultural adaptability and align with national agendas
Cultivating organisational creativity in an age of complexity (US)
Embrace the dynamic tension between creative disruption and operational efficiency
Developing global leadership (US)
How IBM engages the workforce of a globally integrated enterprise
Key study findings
Balance control with openness (00:01:09)
Top employee success factors (00:01:22)
How to understand customers (00:01:05)
Ways of connecting with customers (00:01:20)
Commitment to partnering (00:01:06)
Partnering for innovation (00:01:08)
Outperformers and big data Coming in June
Top CEO success factors Coming in July
Impact of external forces Coming in August
Sources of sustained value Coming in September
Tweet about IBM CEO Study audio and video findings
Industry and market segment perspectives
- Electronics: Implement extensive organizational changes to deepen understanding of customer needs (474KB)
- Energy and Utilities: Investments in customer insights are critical (470KB)
- Financial Services (Banking and Financial Markets): Better insights and better customer experiences (472KB)
- Insurance: Extending traditional ways of interacting with consumers (471KB)
- Midmarket Insights: Embrace collaboration and transparency to foster innovation (US)
- Government: Change the face of citizen and customer communication (502KB)
- Healthcare: Identify and build critical employee competencies (503KB)
- Life Sciences: Turn better data access and insights into greater customer understanding (506KB)
- Media and Entertainment: Use cross-channel digital revenue models based on knowing customers better (509KB)
- Telecommunications: Use insight to build customer advocacy (502KB)
- Travel and Transportation: Seek more strategic and tailored customer relationships (496KB)
CEO Study infographics
- The role of social media (US)
- How outperformers engage customers (US)
- How outperformers empower employees through collaboration Coming in July
- How outperformers use partnerships to amplify innovation Coming in August
Contact us
Industry perspectives
Infographics: See it in pictures
CEO Study EVENTS Replays and Registrations
- Event registration/replay: June 27, 2012 Global CEO Study: Engaging customers as individuals. Speaker: Christer Johnson, Partner, IBM GBS will highlight client case studies using the IBM Smarter Analytics Signature Solution - Next Best Action.
- Event replay: May 22, 2012 C2-MTL keynote presentation. Speaker: Marc Chapman, Managing Partner, IBM Global Business Services. Learn about insightful CEO Study implications for organizations across industries worldwide, featuring a number of client examples. 45 minutes long
How to find more about the IBM CEO Study
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Find our CEO Study experts on LinkedIn
- Sarah Adam - Gedge, Managing Partner, IBM Global Business Services A/NZ
- Paul Miller - Partner and Strategy & Transformation Leader, IBM Global Business Services A/NZ
- Matt English - Partner, Strategy & Transformation, IBM Global Business Services A/NZ
- Peter Korsten - VP and Global Leader, IBM Institute for Business Value
- Anthony Marshall - Global CEO Study Director, IBM Institute for Business Value
- Ross Pearce - Senior Managing Consultant, IBM Global Business Services A/NZ
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