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Personalised healthcare 2010: Are you ready for information-based medicine?

The healthcare and pharmaceutical industries have been buzzing with the promise of personalised healthcare since the inception of the human genome project. As this decade unfolds, information technology will accelerate the delivery of advances in medical science and technology to the public.
Executive strategy report
Industry: Healthcare
Summary
Analysis
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Summary
The healthcare and pharmaceutical industries have been buzzing with the promise of personalised healthcare since the inception of the human genome project. As this decade unfolds, information technology will accelerate the delivery of advances in medical science and technology to the public. How will the convergence of information technology and life sciences impact the future?
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Analysis

A decade of change

During the past decade, life sciences and information technology began to converge, resulting in significant and life-impacting research -- the result with perhaps the highest impact to date being the sequencing of the human genome and its influence on how clinical researchers now investigate methods and molecules that could improve the human condition.

Knowledge gained through human genome sequencing is driving recent achievements in genomic, proteomic, molecular biology and bioinformatics. As this decade progresses, next-generation medical science technology and capabilities, enabled by increasingly 'smarter' information technology, will change the discovery, development and delivery of new treatments even more dramatically.

For example, biopharmaceutical research will continue to shift from a small, molecule-centred approach to one of stronger biomedical emphasis. This shift will focus on moving from the molecular actions of small molecule compounds toward delivering biologic-based diagnostics and therapeutics. Thus, healthcare will become increasingly personalised as these biologic-based diagnostics and treatments become standard practice.

Significant changes in information technology have occurred over the past decade. Recent information technology advances have significantly reduced the cost of storage, enabling the possibility of access to hundreds of biological databases produced by research groups around the world.

Storage technology discoveries, high-performance computing technologies and advances in digitisation technologies have given rise to the digitisation of patient clinical data (i.e., electronic medical records) and made digital medical imaging increasingly common. Semiconductor technologies have been used to help create microarrays for more complex and efficient gene expression.

These scientific advances, combined with new progress in information technology, are giving 'new life' to researchers, physicians and patients in medicine and life sciences, forever changing the methods used for preventive, diagnostic and therapeutic activities. The aggregate result of the combination of these advances in medical science and information technology, along with rising consumerism, has the potential to create significant medical breakthroughs benefiting the human condition.

To read the full report, download the pdf file at the top of this page.

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About the authors
iOk Baek
Ok Baek is a medical informatics solutions architect.
iTheresa Gaffney
Theresa Gaffney is an IBM Healthcare Global Segment executive.
iKris Joshi
Kris Joshi is an IBM Healthcare senior marketing manager.
iDr. Barry Robson
Dr. Barry Robson is a senior adviser at IBM Yorktown Research.
iDavid Rosen
David Rosen is a venture capital relationship manager.
iDr. Cathi Stahlbaum
Dr. Cathi Stahlbaum is a member of the Information-based Medicine Market Intelligence Team.
iRuth Taylor
Ruth Taylor is the IBM Information-based Medicine worldwide marketing manager.
iPnina Vortman
Pnina Vortman is a senior manager in IBM Haifa Research.
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