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Retail: Literature

Literature
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Turning shoppers into advocates: The customer focused retail enterprise
Updated 02 May 2007
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Confounded by consumer purchase decisions? Consumer decision process modelling takes the guesswork out of revenue growth
Updated 18 May 2004
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Energise your supply chain network: New competitive advantage from existing investments
Updated 05 Jan 2004
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Enhancing the customer shopping experience: 2002 IBM/NRF 'Store of the Future"' survey
Updated 02 Jul 2003
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In pursuit of comparative advantage: Retail goes on demand
Updated 17 Jun 2003
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Driving an operational model that integrates customer segmentation with customer management
Updated 03 Jun 2003
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Driving value in the CPG/retail industry through data synchronisation: The basis for trading partner collaboration
Updated 21 May 2003
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Tackling 'messy knowledge': Combining the best of knowledge management with learning and development
Updated 05 May 2003
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Separating fantasy from reality: Identifying a viable, valuable wireless payment opportunity
Updated 10 Mar 2003
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Corporate strategy for the new millennium
Updated 22 Jan 2003
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Companies are placing procurement systems on the web to cut costs and to avoid order errors
Updated 30 Jan 2001
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Electronic billing: capitalise on your corporate strengths
Updated 22 Dec 2000
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Getting the most out of business partnerships
Updated 13 Dec 1999
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CFOs: Rising to the Challenge of Performance Management
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CIO Leadership Study
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IBM Institute of Business Value - Government
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IBM Institute of Business Value - Growing your business
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IBM Institute of Business Value - Human Resource Management
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