Smarter Analytics Turn information into insights into profits. How aligned is your performance with your strategy? Try the Performance Management Diagnostic today click here.Global Business Services - Business Analytics and Optimization

Knowing what happened is no longer adequate. Leaders say they need to know what is happening now, what is likely to happen next and what actions they should take.


The combination of an increasingly complex world, the vast proliferation of data, and the pressing need to stay one step ahead of the competition has sharpened focus on using analytics within organizations.

To better understand how organizations are applying analytics today, prioritizing their future investments, and transforming insights into action, MIT Sloan Management Review in collaboration with the IBM Institute for Business Value, surveyed a global sample of nearly 3,000 executive managers and analysts. Based on our analysis of survey results, combined with interviews with academic and subject matter experts, this study offers recommendations on how organizations can bolster their analytics capabilities to achieve long-term advantage.

Business Analytics and Optimization strategy

Realize your business optimization objectives faster with less risk and at a lower cost through an effective information strategy. Applied enterprise wide or deep within a business function, business optimization provides resolution spanning policy, analytics, business process, organization, applications and data.

Business intelligence and performance management

Improve decision-making, productivity and efficiency through an environment where relevant, actionable, accurate and timely information is provided to monitor and improve performance. The ability to optimize performance within a company typically depends on a decision-makers' ability to measure.

Smarter analytics

Fred Balboni, Global Leader, Business Analytics and Optimization services, discusses the findings from the recent IBM and MIT Sloan Management Review study,
Analytics: The new path to value

Breaking Away with Business Analytics and Optimization

Today, business analytics and optimization (BAO) is helping organizations in every industry use information for business advantage. Growth, competitive differentiation and cost management can be achieved by making choices about what markets to pursue, how to configure and price offerings, and how to make operations more effective and efficient.

Advanced analytics and optimization

Improve operations Tackle and solve your most complex problems and create unique predictive capabilities for intelligent decisions. The advanced innovative research in data analytics and optimization helps us to establish a proactive versus reactive strategy to enhance performance and improve operational efficiency.

Enterprise Content Management

Reduce processing cycle time, improve customer service and compliance, and establish agility and flexibility. Most companies have vast stores of content existing throughout the entire enterprise. It is estimated that 85 percent of the information managed by a typical business is in the form of unstructured "content."

Enterprise Information Management

Achieve data integration between disparate systems to improve business processes and total business performance, and make intelligent decisions.


Information & Analytics in Tennis

Discover how analytics enhances the fans experience, improves player performance, and optimizes the business of tennis.

IBM Global Business Services

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  • Anisha Haldar

    Anisha Haldar
    Brand Specialist - GBS

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