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Dow Jones CMO Suzi Watford

Marketing strategies for updating a classic brand

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Event recap: CMO Live Chat with THINK Leaders

Find out how to excel in data-driven marketing from the experts

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New Vocabulary: Content Marketing

Create profitable customer interactions with content that resonates

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Learn from new C-suite research


Redefining Markets: The CMO Point of View

Learn how Torchbearer CMOs are expanding their roles by putting the entire customer journey first

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Marketing is a (buyer) journey, not a destination

Invest across the experience, not the funnel

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The Experience Revolution: The Game is on

Discover how 300+ marketing executives plan to navigate the digital revolution

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Improve how you lead


How to transform your business with cognitive

Partner with your data to make better decisions

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How strong is your strategy for data-driven personalization?

Assess your ability to create and track individualized omni-channel customer experiences

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Take your next step with IBM


How to transform your marketing strategy with cognitive

Watch a demo on creating email, mobile, web and social experiences with high conversion rates

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Learn how to converge digital and physical customer experiences

Experience an interactive demo on how to build an omni-channel shopping experience for your customers

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Analyze data and find answers to your marketing challenges now

Try an easy-to-use tool for guided discovery and compelling data visualizations

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Upcoming events for the CMO


Forrester Forum for Marketing Leaders

April 26-27 - New York, New York

 

The AIIM Conference

April 26-28 - New Orleans, Louisiana

IBM Vision

May 9-11 - Orlando, Florida

 

FMI Connect

June 20-23 - Chicago, Illinois

THINKLEADERS

THINK Leaders is for current and aspiring C-level executives and senior business leaders seeking to excel in their rapidly changing roles. Along with the latest insights on business and technology, approved Executive members can connect with peers and enjoy exclusive access to special events.