CASE STUDY: IBM Cloud Video
With more than 400 hours of content and climbing – including full episodes and entire series – the Canadian Broadcasting Corporation’s updated digital video platform makes programs more accessible than ever.
“ IBM Cloud Video’s flexible video technology, its depth of experience in digital workflow, and its understanding of our existing infrastructure made them the perfect fit to give our audience a great experience. ”
Director of Digital Products, CBC
How it works
With our Video Platform solutions, you can take advantage of every stage of the video life cycle through advances in customization, digital access, and visual analytics, and enable the consistent delivery of video content globally.
How you benefit
We offer a differentiated video delivery framework built on open and API-driven hybrid cloud technologies that offer agility and flexibility to the market. IBM solutions let you maximize ROI by delivering relevant content, reducing churn, experimenting with new business models while protecting and securing your video assets.
Managing video growth for competitive advantage
Video is the lifeblood of the Telecommunications, Media and Entertainment business. Delivering the right video content — anytime, anywhere, and on any device — drives exceptional customer experience and revenue.
The future of broadcasting
TV viewing habits are changing radically. Broadcasters need to respond with strategies to drive personalization.