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Transform your retail business with engaging brand experiences that strengthen your customer relationships, drive profitable growth and build competitive advantage.

Address your critical business needs:

Understand, connect and engage your customers to deliver personalized shopping experiences

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Customers expect personalization and want a one-on-one relationship with your brand. Harness the vast amounts of customer data available to create a single view of each customer, find patterns and deliver more relevant promotions - both online and in-store.

Build an efficient merchandising and supply network to anticipate and meet the demands of empowered customers

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Technology can help you better understand complex, overlapping variables like consumer trends, demographics, seasonality and vendor limitations. With smarter merchandising and a more agile supply network, you can successfully match customers to offers and deliver merchandise with greater efficiency, transparency and accountability.

Transform and optimize operations to improve performance and operational efficiency

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Operations that are fluid, flexible and integrated drive benefits that go right to the bottom line. Today's efficient and highly-secure tools, technologies and services can improve your procurement, finance, administration, HR, budgeting, IT and business management functions.

We're here to help

U.S. and Canada: Contact George Saites

All others: Contact your country representative

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  • Greater expectations.

    IBM 2014 Global Consumer Study

    Learn which shopping innovations matter most to tech-savvy shoppers in this survey of 30,554 consumers from 16 countries.


  • IBM Retail Solutions Guide.

    IBM Retail Solutions Guide

    Extend brand value, deepen customer relationships and offer differentiated assortment.

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