Solution Spotlight

Explore how IBM Watson can transform your retail or consumer brand operation. Through these demos, you can see how IBM Watson can help you meet customer needs on their terms by optimizing your marketing, store experience, merchandising and supply chain.

Watson Marketing combines business and marketing expertise with industry-leading solutions that are embedded with cognitive capabilities to help marketers uncover new levels of actionable insight, deliver powerful and personalized experiences that customers want and value, and discover innovative ideas that deliver a competitive edge.

IBM's new solution, Metro Pulse, uses Cognitive technologies to interpret many new types of data that are now available on a highly-localized basis – real-time weather, real-time traffic, real-time news and local incidents, social media buzz in communities, and others - so as to help retail and CP companies do a much better job of overcoming issues that often occur in 'the last mile' before delivering to the consumer.

IoT connects the physical and digital channels for shoppers. By combining data from your store’s devices, external data like weather/ social/ local events, and advanced/ cognitive analytics, Watson IoT can provide new methods to reduce costs, improve the store experience, improve conversion rates, and generate new revenue streams. Come see how store managers and associates have visibility into their store operations, inventory, staff, and customers. Learn how IBM's Connected Store solutions recommend specific tasks and enable process automation to achieve these benefits.

Meet our Retail experts

Paul Wilson

Paul Wilson

GM Strategic Sales
Sales & Distribution A/NZ

Katie Finlayson

Katie Finlayson

Retail Marketing Executive A/NZ
Sales & Distribution A/NZ

Karthik Iyer

Karthik Iyer

Digital Retail Therapist and Lead Account Partner
Global Business Services A/NZ

Retail Solutions

Explore our industry-leading solutions for your retail organization.

Shopping Experience

Shopping Experience

Merchandising & Supply Networks

Merchandising & Supply Networks

Operations

Operations

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